Be the institution AI recommends to students
Students and parents ask AI which course, college or platform to choose — often months before an application. That answer quietly sets the shortlist your admissions team ever gets to speak to.
This is what your buyers ask — before they ever reach you
Right now, AI answers name brands like these
These are well-known names AI engines commonly surface in education. They are shown as competitive context — not as Proparlab customers. The question worth answering is simple: when a buyer asks, does your brand appear beside them?
One question, and a shortlist you are not on
This is the whole problem in one screen. A buyer asks, the assistant answers with three or four names, and that is the shortlist — whether or not you rank first on Google.
Why Education loses in AI search
The failure modes here are specific. Generic SEO advice does not address them.
College-ranking and course-aggregator sites get cited for questions about your own programmes, and their framing becomes the answer students trust.
Students ask about cost, outcomes, entry requirements and job prospects. Pages that lead with mission statements instead of those specifics do not get quoted.
Programme and fee updates that are not crawled before the application window closes may as well not have been published.
Every answer, every engine, tracked daily
We ask the questions your buyers ask, on every engine, and record what came back — who was named, which sources were quoted, and where you sat in the list.
How you get recommended
Measure where you stand, publish the answer buyers are looking for, then make sure it gets crawled.
Monitor the questions applicants really ask — outcomes, fees, entry requirements — and see who gets recommended.
Generate clear pages covering curriculum, cost, requirements and outcomes, published to your own domain after review.
Get new programme, fee and admission pages crawled quickly so they are live in AI answers during the application window.
You will know which page did it
We compare the fortnight before a page published against the fortnight after, on the exact question it targets — and set that against every other prompt you track, so a general rise is never mistaken for your work.

Start on the plan that fits, move when it works
Every plan tracks AI visibility and publishes GEO pages. These are launch prices — keep the rate you sign up on.
See where you stand in AI answers, and start publishing pages that get cited.
- 50 prompts tracked
- 2 AI engines
- 25 keywords, 3 competitors
- 15 AI-written GEO pages a month
- 1 project
- AI crawler tracking
More questions, more content, more brands — built for a marketing team.
- 150 prompts tracked
- 3 AI engines
- 75 keywords, 5 competitors
- 40 AI-written GEO pages a month
- 2 projects
- Priority email + chat support
Everything, plus unlimited instant indexing across Google, Bing and the AI crawlers.
- 350 prompts tracked
- All 6 AI engines
- 200 keywords, 10 competitors
- 100 AI-written GEO pages a month
- Unlimited instant indexing
- Phone + dedicated onboarding
Managing education brands for clients? See agency pricing.
How Garniche went from 1K to 230K daily visits
By getting 80,000+ pages indexed across Google, Bing and AI search — and ranking for 9,000+ AI queries — in just three months with Proparlab.
Read the full case study →Education: questions, answered
It helps you see the problem clearly — visibility is tracked per country, and students in different markets frequently get shown completely different institutions for the same question.
Yes. Drafts take your institution's context, and every page waits for approval, so faculty or marketing can correct anything before it publishes.
Only publish outcome and placement figures you can substantiate. The engine will write around the data you provide; verifying it remains your responsibility.
See where you stand in Education AI answers.
Start your free trial and get your first visibility report in minutes.